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How to increase Google Adsense CTR

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We all get one common question – How to increase Google Adsense CTR. What ever webiste we have and we might also be getting a good traffic but still not making money because of less clicks or in other words less CTR.

Hence, our motive is to increase CTR to the best as to achieve a good profit. There are many ways of increasing CTR by placing the google ads on different locations with the various sizes. Yes, this might work – I dont deny it. For example if you place ad on the web page which is totally different color than the web page then you CTR might go low.

First of all you web page should look attractive and the ads should look like the part of the web page. Even size plays an important role – just dont generate some size and apply on your page…please imagine your webisite page as a normal visitor who will be looking for an targetted content for his solution and suddently noticing a big ad….this is not preferred.

Adjust the ads size as per the size of the page and the size of content. May be in some places you may have to place a small ad and in some places big banner ads. Usually, big size ads work much with image ads and small size ads with text ads.

Let us discuss more on this topic. You might have come accross many of them saying Keywords, optimization, ranking, links, etc., etc. But what optimization means…..this is a non-stop discussion. However, as per the dictionary Optimization means “to make the best use of a situation or resource”

Please note for good CTR the most important material is content and rich targetted content. You really need to gather and write a good and demanding content. You need to write the content for kind of visitors you are looking for.

If a visitor looking for marketing tips lands to your website page which which is about Interview tips then either he might simply close the page or hardly he may click your ads since the ads will be relating to Interview and Jobs.

Anyways, coming back to our topic – when you have written the targetted good content now you need to decide on a targetted and unique keyword. I know unique key is little difficult but try to use the targetted keywords.

In other words content and ads are related. Even keyword also should be related to ads and content of page which means if a visitor is looking for the keyword “Affiliate Marketing” and your content/page is about Affiliate Marketing and the ads also shown about affiliate marketing then there is a good chances of reading the topic/article of your webpage and alternatively there are high chances of clicking the google ads as there may be a related

Written by admin

April 25th, 2009 at 6:57 pm

Posted in Adsense

Do’s and Don’ts of Google Adsense

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In order to make money with Adsense, it’s important to follow some tried and true suggestions that really work. At the same time, be sure to modify them to suit the type of web site or audience that you are seeking.

In addition to the general rules published by Google, you should be aware of the common sense approach to any advertising medium. In order to make money with Adsense, for example, you need to comply with the Google directive that mandates that you create web sites that sell products, not just web sites that sell Google ads. In other words, with Google, content is king. However, unless you have a website that is designed for shock value, red type fonts on a black background is going to be difficult to read. Set your general layout and appearance to blend with the theme of your web pages.

Do follow the Rules

As with any action, in order to make money with Adsense, you need to understand and follow the rules that have been published about using Adsense. Do take the time to read and fully comprehend what you are doing rather than wasting your time and efforts developing a web site with associated Adsense ads that is clearly in violation of the rules. Saying ‘Click here to increase my Adsense revenue’ is a definite no-no according to the Google rules. It is also a guaranteed way to turn off potential customers.

Do Concentrate on Content

Those publishers who make money with Adsense are the ones who take care to provide web pages that are rich in content. They make certain that the content includes keywords and synonyms for the keywords that fit the subject and that are used in the proper manner to convey information. If your web pages are those on a subject that you know a great deal about, you can compose the content yourself. If you aren’t too certain about format, ask for professional help in optimizing the content.

Don’t Bite Off More Than You Can Chew

Some people who set out to make money with Adsense have been led to believe that you can set up one web site, place a few ads and within a matter of minutes, be earning income that will allow you to quit your day job and retire to Costa Rica. The reality is usually far different. However, don’t make the mistake of thinking if one web site is good, fifty would be better. Especially when you are learning the ropes, don’t try to do too much at once. You will end up doing a less than satisfactory job on everything.

Don’t Reinvent the Wheel

Many good tutorials have been written about how to make money with Adsense. When you are just learning the ropes, take the time to understand why you are doing what you are doing. After you have mastered the basics, then you can tweak things to your heart’s content. You can certainly find new and different ways of doing almost anything, that’s what the spirit of innovation is all about, but you will probably get off to a better start if you take time to do things the standard way at least to begin with. As long as you continue to study and learn new methods, your revenue will continue to keep pace.

Written by admin

April 24th, 2009 at 6:56 pm

Posted in Adsense